I've worked on a wide variety of brands from small 'mom and pop' businesses to massive multinationals and produced work seen locally and around the world. I've created or been involved in the creation of everything from banner ads to 360° campaigns with full digital and social intergration.
I am currently the Co-founder and Creative Director at Livion Media, an small independent agency based on the East Rand of Johannesburg.
I will be adding more of my work on an regular basis. You can also download my portfolio for offline viewing.
An award-winning, experienced, self motivated and dedicated creative. I have extensive expertise in all stages of digital art direction and design from conceptual through to launch and have build up a proven record of developing campaigns and digital experiences for some of the world's most recognised brands.
Brands I have worked on include: Medscheme, Sandvik, Renault SA, SAB-Miller, Edcon, Land Rover, Jaguar, Absa, Barclays Africa, Danone, Russell Hobbs, Mondelez (5Star, Cadbury
Dairy Milk, PS, Lunch Bar & 5Star), Russell Hobbs, Tabasco, Telkom, Murray & Roberts & SKF South Africa
Promise Group
Creative Group Head - Digital
August 2016 - October 2016
Base2 Digital
Associate Creative Director
July 2015 - July 2016
Base2 Digital
Senior Designer / Art Director
March 2014 - June 2015
Art Direction
Graphic Design
UI
Digital Design
Concept Development
UX
Conceptualisation
Social Media
Apex Awards 2016
Finalist: Launch Category
Absa Save For Change
Loeries 2016
Bronze: Digital Intergrated Campaign
#CelebrateDefender
Loeries 2016
Bronze: Digital & Interactive: Microsite
#CelebrateDefender
Loeries 2016
Finalist: Digital & Interactive: Social Media
#CelebrateDefender
Loeries 2016
Finalist: Intergrated Campaign
#CelebrateDefender
Loeries 2016
Finalist: Branded Content Video
Absa Save For Change
Loeries 2016
Finalist: Internet Video - above 30s
Absa Save For Change
New Generation Awards 2016
Finalist: Best Integrated Marketing Campaign
Absa Save for Change
New Generation Awards 2016
Finalist: Best Online Competition
Cadbury 5 Star
Assegai Awards 2015
Finalist: Use of New Technologies
Absa Dare to Share
Creative Circle July 2015
Ad of the Week
#CelebrateDefender
Bookmarks 2015
Finalist: Social Media
Absa April Fools’ Rooibokke
Midas Awards 2015
Certificate: Intergrated (Mixed Media)
Absa Dare to Share
New Generation Awards 2015
Silver: Best Integrated Marketing Campaign
Absa Dare to Share
New Generation Awards 2015
Finalist: Best use of Technical Innovation
Absa Dare to Share
Assegai Awards 2014
Gold: Social Media
Absa April Fools’ Rooibokke
Loeries 2014
Finalist: Digital & Interactive - Social Media
Absa April Fools' Rooibokke
Loeries 2014
Finalist: PR Communication Campaign
Absa April Fools' Rooibokke
Midas Awards 2014
Silver: Social Media
Absa April Fools’ Rooibokke
Midas Awards 2014
Certificate: Sponsorship
Absa April Fools' Rooibokke
New Generation Awards 2014
Silver: Most Viral Campaign
Absa April Fools' Rooibokke
New Generation Awards 2014
Silver: Most Innovative Digital Campaign
Absa April Fools' Rooibokke
New Generation Awards Judge
2016, 2017 & 2018
Volkswagen Line Icons
View icons on Iconfinder
Suzuki Colour Icons
View icons on Iconfinder
Suzuki Line Icons
View icons on Iconfinder
BMW Line Icons
View icons on Iconfinder
Land Rover Line Icons
View icons on Iconfinder
Volvo Line Icons
View icons on Iconfinder
Porsche Line Icons
View icons on Iconfinder
Audi Line Icons
View icons on Iconfinder
Client / Jaguar Land Rover SSA Agency / Base2 Digital Year / 2014
Land Rover required a digital aspect to align with their above-the-line campaign "Discover the Africa You Love".
The concept we came up with was a microsite that would geolocate users according to one of the relevant sales areas and then populate the website with relevant images from Instagram. The users would then be able to select their top five attactions and share these on social media as "Discover the __________ you love". This would be their entry to win the experience they shared. The microsite also allowed for geolocation of the nearest dealership to book a test drive.
Copywriter / Kyle Gregorowski
Client / Absa Bank Agency / Base2 Digital Year / 2014
To debunk the perception that financial institutions do not have a sense of humour, Absa Bank asked us to create an April Fools' campaign. We devised the idea of changing the kit colour of the South African Springbok rugby team from green and gold to red and gold. Red being Absa's corporate colour. Elements included a YouTube video, social media elements, campaign page and third party banners. Watch the campaign video.
Copywriter / Lize du Plessis
Watch a sample of the editing process.
Client / Jaguar Land Rover SA Agency / Base2 Digital Year / 2014
As a sponsor of the Simola Hill Climb, Jaguar required a platform to highlight the event as well as the launch of their new F-TYPE Coupe.
We devised a concept where executives would recieve an exclusive desk drop inviting them to set a lap time in the vehicle. Access to the booking form and leaderboard on the site was granted with the use of a unique code. The executive with the winning time would be taken by the Jaguar professional driver up the hill climb in the F-TYPE Coupe.
Copywriter / Kyle Gregorowski
Client / Alexander Forbes Agency / Base2 Digital Year / 2015
Alexander Forbes required a facelift for their existing Ready. Set. Retire blog.
Client / Jaguar Land Rover SA Agency / Base2 Digital Year / 2014
As a sponsor of international and local rugby, Land Rover wanted to highlight the massive skills base South Africa holds in school boy rugby.
This would be achieved through the creation of a LinkedIn style web and mobile based platform that would allow people to rate players and their specific skills. These profiles would be monitored by professional rubgy scouts.
Client / Pro-active
My latest work-in-progress is a short animated advertisement created in Cinema 4D, once complete it will highlight specific techonilogies found in the Land Rover range and how these help simplify our lives.