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My Work.

I've worked on a wide variety of brands from small 'mom and pop' businesses to massive multinationals and produced work seen locally and around the world. I've created or been involved in the creation of everything from banner ads to 360° campaigns with full digital and social intergration.


I am currently the Creative Director at Livion, an agency in Johannesburg, South Africa.


I will be adding more of my work on an regular basis. You can also download my portfolio for offline viewing.

DISCOVER THE AFRICA YOU LOVE

Land Rover SSA

ABSA APRIL FOOLS'

Absa Bank

RACING IS IN OUR BLOOD

Jaguar South Africa

READY SET RETIRE BLOG

Alexander Forbes

LAND ROVER SCHOOLS RUGBY

Land Rover SA

WORK IN PROGRESS

Life Simplified

Profile.

An award-winning, experienced, self motivated and dedicated creative. I have extensive expertise in all stages of digital art direction and design from conceptual through to launch and have build up a proven record of developing campaigns and digital experiences for some of the world's most recognised brands.

Brands I have worked on include: Land Rover, Jaguar, Absa, Barclays, Danone, Russell Hobbs & Cadbury

Experience.

Base2 Digital
Associate Creative Director
July 2015 - July 2016

Base2 Digital
Senior Designer / Art Director
March 2014 - June 2015

Freelancer
Freelance Senior Designer
September 2012 - February 2014

Skills.

Art Direction
Graphic Design
UI

Digital Design
Concept Development
UX

Conceptualisation
Social Media

Awards & Achievements. (To be updated)

Midas Awards 2015
Certificate: Intergrated (Mixed Media)

Creative Circle
Ad of the Week: Celebrate Defender

New Generation 2015
Silver: Best Intergrated Campaign


New Generation Finalist 2015
Best Use of Technical Innovation

Assegai Awards Finalist 2015
Use of New Technology

Bookmarks Finalist 2015
Social Media


Loeries Finalist 2014
Social Media
PR Communication Campaign

Assegai Awards 2014
Gold: Most Viral Campaign

Midas Awards 2014
Silver: Social Media


New Generation 2014
Silver: Most Viral Campaign
Silver: Most Innovative Digital Campaign

On Twitter.

My Icon Collections.

Links to my latest icon collections.


 

Audi Line Icons
View icons on Iconfinder

Porsche Line Icons
View icons on Iconfinder


Thank you for visiting. Come back soon!
Why not follow me on social media.

hello@jeffsiepman.co.za

+27 (0) 73 451 4658

 

DISCOVER THE AFRICA YOU LOVE

Client / Jaguar Land Rover SSA   Agency / Base2 Digital   Year / 2014

Land Rover required a digital aspect to align with their above-the-line campaign "Discover the Africa You Love".

The concept we came up with was a microsite that would geolocate users according to one of the relevant sales areas and then populate the website with relevant images from Instagram. The users would then be able to select their top five attactions and share these on social media as "Discover the __________ you love". This would be their entry to win the experience they shared. The microsite also allowed for geolocation of the nearest dealership to book a test drive.

Copywriter / Kyle Gregorowski

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ABSA APRIL FOOLS' CAMPAIGN

Client / Absa Bank   Agency / Base2 Digital   Year / 2014

To debunk the perception that financial institutions do not have a sense of humour, Absa Bank asked us to create an April Fools' campaign. We devised the idea of changing the kit colour of the South African Springbok rugby team from green and gold to red and gold. Red being Absa's corporate colour. Elements included a YouTube video, social media elements, campaign page and third party banners. Watch the campaign video.

Copywriter / Lize du Plessis

Watch a sample of the editing process.

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RACING IS IN OUR BLOOD

Client / Jaguar Land Rover SA   Agency / Base2 Digital   Year / 2014

As a sponsor of the Simola Hill Climb, Jaguar required a platform to highlight the event as well as the launch of their new F-TYPE Coupe.

We devised a concept where executives would recieve an exclusive desk drop inviting them to set a lap time in the vehicle. Access to the booking form and leaderboard on the site was granted with the use of a unique code. The executive with the winning time would be taken by the Jaguar professional driver up the hill climb in the F-TYPE Coupe.

Copywriter / Kyle Gregorowski

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READY SET RETIRE BLOG

Client / Alexander Forbes   Agency / Base2 Digital   Year / 2015

Alexander Forbes required a facelift for their existing Ready. Set. Retire blog.

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LAND ROVER SCHOOLS RUGBY

Client / Jaguar Land Rover SA   Agency / Base2 Digital   Year / 2014

As a sponsor of international and local rugby, Land Rover wanted to highlight the massive skills base South Africa holds in school boy rugby.

This would be achieved through the creation of a LinkedIn style web and mobile based platform that would allow people to rate players and their specific skills. These profiles would be monitored by professional rubgy scouts.

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LIFE SIMPLIFIED

Client / Pro-active

My latest work-in-progress is a short animated advertisement created in Cinema 4D, once complete it will highlight specific techonilogies found in the Land Rover range and how these help simplify our lives.

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